HOW DOES THE $1 MECHANISM WORK & WHY SECURE IT NOW?

⊛ BE FIRST IN LINE
Your $1 deposit puts you at the front of the queue. You'll be among the first to know when we launch on Kickstarter, ensuring you don't miss out on limited early bird tiers.

⊛ MASSIVE SAVINGS
Exclusive rewards will be available during the first 48h of the Kickstarter. You will be able to choose between different tiers. The most advantageous tier will give you a discount of 40%. Even if you choose the Roulette only (our core product), you'll still get a fantastic 30% discount, saving you at least $69 on our $225 MSRP.

⊛ CHOOSE YOUR STYLE LATER
No need to decide now! Reserve your Roulette today and pick your favorite color when our campaign goes live.
Limited Spots: These early bird opportunities are extremely limited. Once they're gone, they're gone.

⊛ YOUR IMPACT & OUR PROMISE
Your small deposit helps us gauge demand and plan production responsibly. This means less waste and a more sustainable launch for everyone. And remember, your $1 is fully refundable, so there's absolutely no risk.

Only the best tried & approved materials for our Roulette lovers:

⊛ BAG: Heavy Nylon weave with low gloss. Premium and waterproof textile.

⊛ FRAME: Light weight powder coated aluminium

⊛ WHEELS: High quality TPU - Shore A75 hardness
(Same material as skateboard wheels)

⊛ STRAP: 38mm Nylon weave + metal G-hooks

⊛ BAG: 64.5 cm high × 34 cm wide × 24.5 cm deep.

⊛ FRAME: 98 cm high × 34 cm wide × 42 cm deep.

In other words? The perfect fit for a week’s worth of groceries, no awkward balancing acts, no second trips. Just one smooth, stylish roll and done.

Two bag colors will be available for the launch. Soho Disco (silver bag with silver frame) and Manhattan Blue (deep navy bag with black frame). You will also be able to customize your Roulette by choosing between our 4 iconic jelly wheels colours.

The goal is to develop multiple other bag & wheel colors when the Kickstarter is over and we've proven the concept is a success.

Our Kickstarter will launch around the end of June, beginning of July. We'll keep you closely posted by email!

Don't worry - our Kickstarter page will have all the juicy (and important) information & details you need.

We'll have 4 different tiers available, and you'll be able to pick some yummy add-ons such as... an extra set of jelly coloured wheels, a cooling fridge pack, or even an awesome combo of 2 Roulette carts with all the add-ons!

The Kickstarter campaign will be rolling throughout the summer. Once it wraps up, we'll send you a quick questionnaire to pick your favorite Roulette color. We'll also collect any extra shipping costs and duties at that time. We're aiming to get your Roulette sent directly to your home after the summer, targeting October!

After the summer. We're aiming to have you roll around town for October the latest.

We do not offer refunds, returns, or exchanges on items received as Kickstarter rewards. Your $1 will be removed from the final price of the Roulette.

The support we get from our Kickstarter backers is what enables us to run and grow our business, gather customer feedback and design new products. In the Kickstarter community, the items that you receive after making a pledge are referred to as ""rewards"" because they are technically not purchases in the traditional sense. Rewards are somewhere between a puchase and a gift. You pledge money in support of Roulette, we send you new products (at a 30-40% discount) in return.

We appreciate your understanding of our policy and the support you have given us.
Please don’t hesitate to contact us at help@roulettecarts.com if you have any questions.

To ensure you get the most accurate and competitive shipping rates possible, we’ll be charging for shipping after the campaign ends, closer to the fulfillment stage.

This allows us to lock in the best rates based on actual order volumes, final packaging, and the most efficient shipping methods available at the time.

We want to make sure you're fully informed about what to expect when it comes to receiving your rewards. So all shipping information will be available on our Kickstarter page. Shipping costs will vary slightly depending on the specific reward tier or product you select.

Europe, UK, US & Australia

Roulette accepts all major credit cards. PayPal, Credit Card, Mastercard, Visa, Apple Pay, Shop Pay, Google Pay, Union Pay and American Express.

We take your security seriously!

Our website uses advanced encryption and firewall technology to protect your information throughout the ordering process. You'll see a lock icon in your browser's status bar on secure pages (like those asking for personal details), indicating that state-of-the-art SSL (Secure Sockets Layer) encryption is in use. Rest assured, we do not store credit card information on our site. For more details, please view our privacy policy.

We’re a European team with global roots, living in New York, London, and Brussels. This project was dreamt up in the bustling streets of NYC, designed with care in London, and brought to life in Brussels.

Over the past year, we’ve poured our hearts into designing, testing, and refining our Roulette. We’ve explored materials, perfected the balance between great style and functional design and made sure every detail, from smooth rolling wheels to food smart compartments, enhances your shopping experience.

Let the rolling Revolution begin!

Please reach out to help@roulettecarts.com

We get it, nobody likes complicated instructions (not looking at anyone Swedish in particular...)

Your sexy Roulette will arrive in a compact cardboard box, and we've designed it for super-easy assembly. The frame simply splits into two main pieces (the bottom and vertical parts), and you'll just click them together with our genius, one-screw mechanism.

The bag then clips right onto the frame – seriously, it's that easy! You'll be rolling in no time.